By the most important measure of a game's success, SALES at retail, DJT's appearance on the Milton Bradley initial version could not elevate consumers interest above, "just OK". And compared to a measure of marketplace longevity against such classics as Life, Monopoly, Scrabble, CandyLand, etc., Trump The Game was a yaw!
A hardened sales rep, who at the time was not meeting management sales quotas for the game was heard to say, "It would be great if Trump was better known west of the Hudson River!" My, my, how times have changed! NOW Trump is well known far, far beyond the Hudson to all rivers in the USA. In fact, by any measure, Trump is a global celebrity!
A hardened sales rep, who at the time was not meeting management sales quotas for the game was heard to say, "It would be great if Trump was better known west of the Hudson River!" My, my, how times have changed! NOW Trump is well known far, far beyond the Hudson to all rivers in the USA. In fact, by any measure, Trump is a global celebrity!
Through the courtesy of the Springfield, MA Republican newspaper that covered Trump's only visit to the Pioneer Valley ever, on May 4, 1989, the following photos show DJT at his initial launch into the game world. I remember the hub-bub on that day in East Longmeadow, MA where the game was manufactured. The future POTUS THEN made an auspicious appearance when he dropped from the skies in his personal chopper. No one would ever have envisioned THEN that NOW he would be dropping from the skies in Air Force One!
Donald's Chopper is The Only Aircraft to Ever Land on Company Grounds
Donald's Chopper is The Only Aircraft to Ever Land on Company Grounds